- Our ethos is that only happy bees make healthy honey. Therefore it is not honey that is important but how bees are kept and why.
Founded by the son of a part time, passionate & hobbyist bee keeper in the small coastal township of Eastbourne in Wellington, New Zealand , Earthend aims to celebrate the bio diversity of this unique country and the crucial role of pollinator insects to our world.
Focussing on quality of produce vs quantity through the ethos of promoting bee welfare within sustainable beekeeping practises, our interest has always been in highlighting the difference between ' free range' procurement versus commercial mechanised agriculture.
By exploring origin Earthend aims to identify the importance of factors such as climate and environment considering geography which has significant impact on how and what form the honey we offer takes.
Staying sincere to traditional methods our honey whether sourced or produced by our own small in house team is only cold processed ( un pasteurised ) and unfiltered.
The advantages of this are that our honey retains & offers: